What Is Local SEO Optimization?
Local Search Engine Optimization is a campaign geared towards improving the ranking of your local business on Google, Bing and Yahoo search result pages. Provided you have a physical business location in your city and offer products and/or services specifically to that area, local SEO solution will be crucial to your business visibility on search engine results pages (SERP’s). Several factors work together to affect your Local Business visibility on search engine result pages.
Local SEO Ranking Factors
- My business signals
- External Local signals
- On-Page Signals
- Link Signals
- Review Signals
- Social Signals
- Behavioral/Mob. Signals
Local SEO Benefits
If you have a local business, no matter how small it is, if you care about people finding your business, we strongly recommend local SEO optimization. Properly set up campaign will allow you to understand your competition landscape, keywords to target, and how to climb up and pass your competition on SERP’s. The search engine landscape is changing every day, and we are fully aware of this. Our full awareness of the updates is the main reason why we manage to remain on the 1st page of Google every time Google comes out with major updates.
Why Does My Local SEO Services Excel & Others Fail?
- I’m an innovative marketing professional
- I work hard to keep your SEO campaign strategy updated
- I stay ahead of your competition
- I NEVER entertain the usage of forbidden blackhat methods
- I work not just to get you traffic, but to get you conversion and HIGHER ROI
What Does Your Local SEO Service Consist Of?
One of the first things I’ll do is familiarize myself with your business. The two most important components of any Local SEO campaign are location and your services/products. I’ll get to know the area(s) you’re looking for visibility in as well as what your selling. Whether you’ve got one “brick and mortar” address, multiple location or a slew of products/services, I’ve got you covered.
Every month, there are thousands of people searching for your product or service online. Nearly 50% of all online searches are local. Between 2011 and 2012, local searches from smartphones increased 400%. If you are a local business and not able to be found within local map results, potential customers will flock to your competition. You don’t want that. With our maps optimization services, you can count on increased local visibility across Google Plus Local, Bing Maps, Yahoo Maps and Mapquest.
The best way to understand citations are as references or mentions of your business across the web. In their most basic form, it’s your company’s name, address and phone number. When these references continually build up throughout the web, your business will begin to gain trust from search engines. I’ll research your industry, competitors and put together the most thorough list of relevant sites to add your business listing to. For most Local SEO campaigns, I commonly find and add your business info to as many as hundreds of local directories, internet yellow pages, and niche sites. Some examples of citations you’ve probably heard of include YP.com, Yelp, Manta, HotFrog, and more.
Link Building & Content
My Local SEO campaigns are put together through the use of expert link building and fresh content generation. I’ll create relevant, original content and make sure it’s cross-posted through your blog and social media channels like Facebook or Twitter. These link building efforts will require continually trying to find the most effective, relevant links for your business.
Reporting & Analytics
I provide completely transparent Local SEO reporting. Whether you’re in the office, at home, or on the go, real-time analytics are available 24-7. You’ll love the ease of being able to check how your website’s ranking for specific keywords or how many visits you received for the day.