Don’t Think You Need a Social Media Marketing Consultant? Think Again

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There is still much confusion about social media and how it can be used for business. In fact, many business owners still think social media networks are “online watercoolers” for chit chat. While they are social in nature, these networks also offer much more.

Social media networks have evolved

It’s not just about connecting with friends anymore. Social media is now a powerful vehicles for business marketing and promotion. Consider the data…

  • 50% of the population currently uses Facebook and more than 37% use Twitter.
  • 53% of active social networkers follow a brand online.
  • The 3 most important reasons small businesses use social media are to connect with customers, increase visibility and promote their businesses.
  • 50% of small business owners have gained new customers through social media.
  • Using social technologies to engage with customers, suppliers and even employees allows companies to be more adaptive and agile.

 

Why social media is important for your business?

Social media is one of the most cost-effective means to reach your customers online. It can also increase sales in the long term. Online promotions, special offers and consistent messaging are just a few of techniques to grab attention and boost sales.

You don’t need a big budget or fancy software to see big results. But you DO need expert guidance and a strategy to avoid wasting time or money.

Why you need an expert?

Many businesses struggle to get value from social media. In most cases, it’s because they’re operating without a strategy. Like any marketing, social marketing yields higher ROI with a strategy.

If you’re not getting value from social media, you may have the same challenges faced by most business.

The top social media challenges for business

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  • A lack of time
  • Not sure which sites to choose
  • Don’t know how to measure results
  • Don’t have the right tools to monitor and manage social

If you face the same challenges, you need expert help. I spend time exploring new networks and launching campaigns on various sites to know what works best for clients. Because of my experience.

I can tell you which sites to include, which to avoid, how to grow your following, how to execute and how to monitor and measure results.

Once we create a strategy to meet your goals, we can take it further. My management services include setting up profiles, managing your accounts, growing your fan base and tracking results.